• home
• About
• browse ↓

May 2010

The Archives

• 05.21.10
  LinkedIn Dominating The Top 3 Tweets This Week Weekly Twitter Round-up | (1)

  Welcome to the weekly round-up of  the most popular tweets by @nexsales. 11 Ways to Use LinkedIn’s New Company Follow Feature http://ow.ly/1JzZk #socialmedia #linkedin This post from Kyle Lacy blog was the most popular tweet this week @nexsales. Published barely days after the new "Company Follow" feature was introduced by LinkedIn, it provides a clear outline on the benefits for companies and jobseekers. LinkedIn competitor #Viadeo hits 30 million members http://ow.ly/1JAhj #networking #socialmedia This one got me in quite a few interesting conversations with people who hadn't heard of Viadeo before.  This European competitor of LinkedIn who grew from 8.5 million users in July'09 ...

  Tagged: b2b, Lead generation, linkedin, sales, social media, twitter, viadeo
  
• 05.17.10
  Decoding Basics of High Quality Lead Generation Lead generation | (3)

  Is your sales team facing an Information Overload? Are they apparently working on a big bag of leads sent to them from the Marketing team? It seems like you have enough to keep your sales people busy; but is it enough to create the desired business? In most companies, it’s a standard procedure for the marketing team to employ a mix of social media, list building, email marketing, cold calling, database services  and so on to compile a list of so-called ‘leads’. This is then passed on to the Sales team to process and convert into ‘sales’. Considering the time and ...

  Tagged: crm, database, Lead generation, lead nurturing, leads, sales
  
• 05.14.10
  First Aid Guide for Your Ailing Email Marketing Plan Email Marketing | (3)

  Get a database. Create a list based on certain criteria. Draft an email message with content from your brochure and send. If it works, send another batch of email. If it doesn’t work, send another batch of emails... Is that how your email marketing has worked so far? Then let’s start with some quick first aid. Preserve life, Prevent Further Injury and Promote Recovery- the three P’s of basic treatment in First Aid are adapted below for your Email Marketing Plan: Preserve life  of list building- Finalize the detailed criteria for list building. Do not choose the ...

  Tagged: database, email, Email Marketing, leads, list building, prospects, social media
  
• 05.14.10
  Go Green: Curb Wasted Energy on Your Lead Generation Campaign Lead generation | (3)

  2010 started with a lot of buzz on going green, conserving energy and brainstorming sustainable practices. Conscious businesses have invested in Corporate Social Responsibility (CSR) activities for good measure. Just like CFC’s are creating the ozone hole, here we have wasted lead generation measures creating a hole in your profitability. Is your business protected from the following harmful UU (UnderUtilizing) ways of Lead Generation? “Build it and they will come”- Social Media is all about mobilizing the correct group of people in a manner suitable to complement your online presence. Entice ...

  Tagged: csr, green, Lead generation, lead nurturing, leads, sales, social media
  
• 05.14.10
  Welcome to B2B Leadzine Lead generation | (0)

  Welcome to B2B Leadzine! Today we are in the Information Age where there’s no longer a question of “Where do I find it?” The more probable question is “Which source should I trust?” Powered by Nex-sales- an end-to-end demand generation company, B2B Leadzine exists to bring to you everything in B2B markets you wanted to know but didn’t know which source to trust. Through B2B Leadzine we share our learnings from the field of lead generation, list building, email marketing, database service, digital and social media solutions.

  Tagged: b2b, database, Lead generation, marketing, nex-sales, social media
  

recent posts

• 8 Reasons to step into Direct Marketing, if you haven’t already
• Steal ideas, not content
• 3 Effortless ways to build a list yourself
• Social media and email marketing in perfect harmony: Ideas to integrate your efforts
• Blogs and Banter in the world of brands: 8 Things you ought to know about blogging
• A good time to invest in Social Media, or not: Find out what’s best for your business
• 5 Things to keep in mind before creating a content strategy for your B2B Blog